AcadeMedia (Digital Conversation Cards)

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I helped develop a digital prototype of AcadeMedia’s physical conversation card decks to make them more accessible without login or cost. The focus was on preserving the game-like feel of the EPA variant and creating a simple flow for both participants and facilitators. Before the project, the cards required printing and physical distribution, which limited availability and made them difficult to use in digital teaching. After our work, the same experience could be accessed directly online, without delivery time, and could be used both in classrooms and remotely.

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Challenge. How do you translate a physical product with social and playful elements into a digital environment without losing its game-like feel or simplicity?

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Focus. The goal was to create a digital solution that preserves the educational value and playfulness while becoming more accessible and flexible for both teachers and students.

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Method and process. The work was based on the Double Diamond and Design Thinking process. We conducted interviews, created personas, tested the existing site, and developed a prototype in Figma. For idea generation and structure, we used workshops and digital tools such as Miro and Canva.

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Test results. Through user testing we identified improvements such as clearer navigation, back buttons, and more intuitive icons, which we iterated into the design.

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Result. A responsive, clickable prototype in Figma that gives AcadeMedia a modern and flexible solution for using the cards in more contexts, while preserving the original game-like experience.

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Insights. The project gave me valuable experience in translating physical game mechanics into digital interaction and balancing accessibility with safety.